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Loss Aversion Prospect Theory

When: someone says 'I don't want to lose what I have'.

/loss-aversion-prospect-theorydeciqAI/knowledge-skills

More in C-suite

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  • MetacognitionActivate when: user says 'I'm stuck and don't know why', 'I keep making the same.
  • Middle WayActivate when: a decision is framed as 'Xs or nots-X' but is really a spectrum;.
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